Plant based wellness
& pharma solutions

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About us

We are a plant-based wellness & pharma solutions company

We believe in the power of plant-based solutions from nature to improve people’s health and quality of life.

We have built end-to-end solutions to bring to market innovative plant-based wellness and pharma products for promoting wellbeing and complementary solutions for balancing selected side effects caused by using medicines, treatments, or an unbalanced lifestyle.

Green Side by Side™
Product Lines

Green Side by Side™ product lines include dozens of researched plant-based products combining botanical formulations, herbal extracts, medicinal mushrooms, vitamins, minerals, and various researched plants known for their health-supportive qualities.

 

Green Side by Side™ Product Categories:

 

  • Oral Cavity Care Product Line
  • Medicinal Mushrooms Product Line
  • Booster Product Line
  • Personal Protection
  • Product Line
    Balance & Calm Product Line
Discover our products

Green Vision Center™

Production & Innovation Center For Plant-Based Wellness And Pharma Products

Green Vision Center™ is first-of-ot-kind production and innovation center covering all the infrastructure, facilities, and activities required for developing, manufacturing, and bringing to market innovative plant-based wellness and pharma products.

Visit Green Vision Center
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Citrine Global Mission

Leverage the power of plant-based solutions from nature to help improve people’s health and quality of life

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Worldwide Coverage

Worldwide global distribution network. Become our Partner

Israel as a Source of Innovation

Bringing Israeli innovation to global markets

Board Of Directors

Ora Elharar Soffer

Chairperson & CEO

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Ilanit Halperin

Director & CFO

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David Kretzmer

Director

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Doron Birger

Board Advisor

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Ora Elharar Soffer

Ora Elharar Soffer has been serving as our Chair of the Board and Chief Executive Officer since February 2020 and brings with her over 30 years of rich experience in high technology fields. She is the entrepreneur behind the company and the head of strategic business development. Additionally, Ms. Elharar Soffer is the Founder, CEO and Chairperson of Cannovation Center Israel Ltd.

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Ilanit Halperin

Ilanit Halperin, CPA, has been serving as Citrine Global’s Chief Financial Officer since May 2020 and Director since February 2020. Ms. Halperin worked for over 21 years in one of the six largest accounting firms in Israel, for the last 11 years as a partner. She then set up her own office providing CPA and financial consulting and management services. 

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David Kretzmer

David Kretzmer was appointed as a Director of Citrine Global in April 2021. Mr. Kretzmer is an experienced international commercial lawyer and litigator with more than 35 years of experience in international litigation and transactions.

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Doron Birger

Doron Birger has been serving as a Director of Citrine Global since September 2020. Mr. Birger currently serves as the Chairman of the Board of Directors of Intelicanna (TASE: INTL), and Matricelf (TASE: MTLF) and as a Director of Icecure Medical Ltd. (NASDAQ and TASE:ICCM), Kadimastem Ltd. (TASE:KDST), Pluristem (NASDAQ and TASE: PSTI) and Hera Med Ltd (ASX:HMD). 

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